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Infinies 2016 Virtual Reality Experience

DATE
06/2016

AGENCY
Brunner

ART DIRECTOR
Ehsan Abbasi

ACCOUNT MANAGER
Jenny Williams

PROJECT MANAGER
Babette Griffith

UX AND DEVELOPMENT
Kevin Taylor

Brunner Atlanta, turned to us to build a virtual reality showcase for Tarkett’s new line of designer curated commercial flooring solutions. Developed in Unity for what was then called Google Cardboard, the app allows the user to meet the superstar designers, navigate a virtual showroom, and learn about the inspirations that resulted in the many evocative patterns and graphic approaches in the Infinies 2016 series.

The experience was released on both Android and iOS to coincide with Tarkett’s appearance at the NeoCon show in Chicago. Visitors to their booth could also grab one of the hundreds of custom branded cardboard VR viewers produced for the event.